Baking has become a common way to relax, but before you can bake your way to your personal happy place, you need to know the basics.

Let us be your kitchen ally and give you the tools you need to “Better Your Bake.” By the end of our journey together, you’ll put the ‘master’ in culinary masterpieces.

Baking Tips & Recipes

Learn baking basics through how-to videos and delicious recipes made with Nielsen-Massey Pure Vanilla Extract.

Baking Myths

The microwave is the best way to soften butter. You can add vanilla extract at any step of your recipe. We bust these common baking myths and more.

Test Your Vanilla Knowledge

Vanilla is one of the world’s most rare and exotic flavors. How much do you know about this flavor enhancing ingredient?

Frequently Asked Questions

Whether you’re a seasoned home baker or just getting started, it always helps to have a friend in the kitchen to answer all your baking questions.

BAKE IT. SNAP IT. POST IT. TAG IT.

See some of the great culinary creations shared with us during the #BetterYourBake campaign.

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