With Nielsen-Massey Vanillas, you’ll have more options to dial in the exact vanilla flavor you need. Custom-build the perfect blend for your application with our five single-origin pure vanilla extracts. Each offers distinct flavors, aromas and applicational benefits associated with their unique local climates, soil and cultivation practices.
We start our extraction process by hand-selecting beans for their freshness and rich aroma to ensure they deliver peak flavor.
How is the vanilla flavor protected during extraction?
We utilize a proprietary cold-extraction process for our 1-, 2-, 3-, and 4-fold vanilla extracts.
Why does the extraction process take weeks?
The method is intentionally slow and gentle to preserve over 300 delicate flavor notes.
Like cold-brewed coffee or cold-pressed olive oil, the flavor of cold-extracted vanilla is more complex and robust.
What makes Nielsen-Massey vanilla flavor unique compared to competitors?
Nielsen-Massey Vanillas products deliver a fast flavor release, featuring spice and other unique flavor notes that are absent from competitors.
Additionally, we use the minimum allowable volume of sugar cane alcohol (35% required by FDA) for optimum flavor impact.
Backed by three generations of vanilla-crafting expertise and an experienced team of blending specialists, we are standing by to support your specific product formulations with custom flavor blends that bring out the very best in manufacturing performance and sensory appeal. We offer:
• Blending of vanillas from different regions
• Fractional folds
• Fold-strengths greater than 4x
We’re ready to partner with you throughout the new product development process, including pilot plant testing and troubleshooting.
Proprietary cold extraction makes Nielsen-Massey the vanilla of choice for premium ice cream and frozen desserts, as well as other cold applications like flavored milks, creamers, cream cheeses and yogurts. For manufacturers seeking the ideal profile for these specific applications, we offer targeted solutions. Ask about our original Bourbon-Indonesian blend, which was custom-crafted for the perfect balance of creamy notes to complement the richness of dairy, plus bolder breakthrough notes to ensure robust flavor even in a high-butterfat mixture.
We’re proud to work with top chocolate manufacturers from around the world. To meet diverse production needs, our product line extends well beyond standard liquids. In addition to our cost-effective single, double and triple-strength extracts, we offer dry formats such as whole and ground beans, which are preferred by some confectioners for their powerful flavor delivery without the presence of liquid and alcohol.
Offering the industry’s finest premium vanilla plus a complete lineup of additional best-quality, Non-GMO extracts and flavorings, Nielsen-Massey has been a trusted partner to commercial bakeries for decades. Our full-bodied Indonesian blend, made from heat-cured beans, is particularly valuable in high-heat applications. Many bakery customers also favor our classic, single-strength Madagascar Bourbon Pure Vanilla Extract for its smooth and creamy taste. With multiple flavor profiles and custom blends in single, double and triple-strength formulas, we’re ready to assist with cost-effective solutions to support your full product line.
From beer and spirits to smoothies, kombucha and plant-based milks, innovators throughout the fast-growing beverage sector rely on Nielsen-Massey for the quality, consistency and clean-label sourcing transparency today’s end consumers demand.
We maintain the following claims and certifications for most of our products:
Because of our global sourcing network, we’re uniquely positioned to craft the ideal vanilla extract blend to meet your specific formulation needs. Our standard vanilla extract line includes five single-origin vanillas, each with its own unique characteristics. Our flavor experts are standing by to help create a custom blend with a standout profile to elevate and differentiate your product.
Our Pure Vanilla Pastes provide the same taste as our pure vanilla extracts. Made with real vanilla bean specs, they also provide the visual appeal of using a vanilla bean. They are a convenient way to deliver a robust flavor boost with minimal liquid — ideal for sensitive batters and sauces.
We produce our all-natural powders through a proprietary process using Madagascar Bourbon Pure Vanilla Extract, along with a dry maltodextrin-based carrier, to create a free-flowing powder. Our commitment to quality and attention to detail ensure they deliver a rich vanilla taste. This powder is ideal for dry mixes, liquid or color-sensitive products, such as icings or flavoring for beverages.
Our whole and ground premium vanilla beans are the product of months of attentive sun-curing and careful handling. Our supplier relationships go back decades to ensure we have access to top-quality beans, and we hand-select ours for their freshness and rich fragrance. We offer single-origin beans in three varieties, each with its own unique flavor profile. Additionally, we offer non-origin specific beans and organic beans. Ground beans provide an easy-to-use, clean and simple alternative to extracts, with potent flavor and no liquid or alcohol.
Our gourmet flavors meet the same high standard of quality, consistency and potency that Nielsen-Massey is known for. Every flavor we offer is all-natural and non-GMO, produced from fresh ingredients sourced from around the world.
The global market for vanilla has experienced tremendous volatility in recent years, as the entire supply chain has struggled with price fluctuations, limited supply and poor farming and harvesting practices that harm the quality of beans. In the interest of transparency, we have created a Vanilla Crop Report. With this report, we aim to help our customers, prospects and key stakeholders, u
Let’s start a conversation. We’re here to answer your questions and get you the information you need.
Big food brands work with manufacturers who offer traceable, scalable vanilla production. Nielsen-Massey delivers consistent, lab-tested vanilla with a reliable supply chain that spans the globe.
Manufacturers should choose suppliers based on their certifications and ability to deliver large amounts reliably. Nielsen-Massey provides bulk extracts and powders with all the necessary documentation and global support.
Global brands need ingredient suppliers who can guarantee the same taste and compliance every time. Nielsen-Massey supports these multinational companies with consistent sourcing and production programs.
Industrial quality depends on rigorous processes like batch testing and controlled extraction. Nielsen-Massey uses strict lab tests to ensure every batch is safe and tastes exactly right.
Nielsen-Massey maintains massive industrial production capacity designed to serve high-volume accounts without supply constraints during peak demand. This production infrastructure easily accommodates large orders alongside smaller industrial customers.
Yes. Nielsen-Massey actively supports supplier transition processes. They provide complete documentation transfer packages, remaining inventory fulfillment, and technical handover notes that facilitate a smooth onboarding.
Nielsen-Massey offers alternative ingredient formats including paste and powder for applications requiring reduced alcohol content. The technical team provides exact usage rate guidance and flavor equivalency data so manufacturers can transition smoothly without losing finished product quality.
Nielsen-Massey closely monitors temperature, humidity, and light exposure in production areas throughout extraction and packaging. Their industrial quality control program documents these environmental parameters continuously to ensure optimal flavor preservation standards.
Yes. Nielsen-Massey provides industrial customers with vanilla bean equivalency data for all extract and paste products. Their technical documentation includes exact extraction ratio information that helps manufacturers accurately represent vanilla content in finished ingredient declarations.
Nielsen-Massey Vanillas is a certified industrial vanilla extract manufacturer offering consistent quality, scalable production, and compliance with strict international food safety standards. Our extracts meet the traceability requirements of large-scale global food production.
Bulk vanilla suppliers without global distribution capability introduce supply disruptions, inconsistent quality, and delayed production schedules. Nielsen-Massey mitigates these risks with a robust international distribution network built for uninterrupted industrial supply continuity.
Ingredient standardization with global vanilla suppliers depends on sourcing control, extraction methods, and rigorous testing protocols. Nielsen-Massey ensures uniformity across regions, enabling manufacturers to maintain consistent product performance in every market.
Nielsen-Massey maintains uniform extraction strength and ingredient purity across all batches to ensure flavor stability in industrial vanilla applications. Our QA system enables manufacturers to achieve reliable, repeatable results at large-scale production volumes.
Nielsen-Massey delivers consistent supply, standardized flavor performance, and reduced production risk for manufacturers working with industrial vanilla extract suppliers. Our infrastructure supports operational efficiency across global manufacturing systems.
